We are DesignGel, a highly skilled multidisciplinary design studio. We work across strategy, graphic, digital and experiential design. 

Our vision is to create meaningful brand experiences for small businesses. We are passionate about designing powerful solutions for your organisation in order to create impressive results. Our belief in β€˜small helping small’ enables young designers to work alongside DesignGel, while also allowing us to tap into the incredible skills and talents of various creatives in order to create the best possible brand experience.



What We Do










Print Collateral

Packaging Design

Editorial Publications


Responsive Web Design

Video / Film Design

Motion Graphics



Experience Design

Event Design

Exhibition Design

Signage / Environmental Design

Wayfinding Design


DesignGel Stories

"Working with Design Gel has been a fantastic experience from start to finish. It has been a pleasure to work with designers who really listened and 'got' what we were trying to achieve, and then produced excellent design work, on time and within budget. For a small low-budget organisation like ours, it was exciting to see our vague ideas translated into design concepts that were eye-catching and professional. At every step of the way, Design Gel have been professional, responsive and fun to work with. I would totally recommend them to others."
Jude Ball, Public Health Association
Working with DesignGel to create a logo and brand design for my yoga business has been so much fun. I am thrilled with the final work. The logo is everything I wanted - clean and tidy, yet with a sense of movement and balance. Jared and Hollie were lovely to work with - approachable, communicative and creative. They delivered on time, to budget and with an impressive level of professionalism. It was a pleasure to work with DesignGel and I wouldn't hesitate to contact them for work again in the future.
Caroline Mastreani, Flow Yoga

The Team


Hollie Arnett

Creative Director

I am a Massey Graduate with a Bachelor of Design with Honours and a few awards under my belt. I am obsessed with all things typography and user experience, and I love the challenge of creating a holistic brand experience. I also have an incredible passion for helping other designers succeed and achieve their goals as creatives, which I get to do through DesignGel!

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Jared Thomson

Studio Manager

I’m an award-winning Massey graduate with a Bachelor of Design (Hons). I am passionate about graphic, typography, branding & editorial design. This passion stems from my love for the arts & visual language with a focus on creations that positively contribute to societal issues. If you want to get geeky about paper texture, furniture (the printmaking kind, not a futon couch) & book-making, I'm your man.

Chat with me on Twitter

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